How It Works

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Prepare Your Campaign

Prepare Your
Campaign

Prepare your campaign as usual. Design your artwork. Add visible codes, like QR and EAN barcodes, in your artwork design. Add invisible codes, the Digimarc barcodes, via the Linkz platform.

Create Content

You can do this on the Linkz platform, using the easy microsite builder. Or you can use existing content on your own servers, or generated elsewhere.

Connect

Connect the codes with the content on the Linkz platform. That includes using (existing) EAN barcodes, for which no artwork changes would be required.

Print

Print your watermarked images and barcodes in the usual way – no special ink required. If you use serialised marks each printed item or packaging will have its own unique code. For this you will require digital printing.

Scan

Scan your image with the free-to-download Linkz app. Consumers and product end-users will receive the designated content. Brand protection customers will receive metadata about the product during its manufacturing and distribution.

Measure real-time interaction, track responses and distribution channels, and compare campaigns. Our data dashboard allows you to slice and dice the data, or download it for further analysis.

Measure

Changes can be made easily via the Linkz Platform and take effect instantly, allowing you to keep campaigns fresh and content up-to-date.

Changes