How does Linkz work?

Linkz works by using the camera in your smartphone / tablet to scan a code printed on packaging or in adverts, posters, on labels… on anything! These codes can be EAN barcodes, QR codes or imperceptible digital watermarks (Digimarc barcodes). Although you can’t see these marks, your phone camera can and, once it has recognised the code, opens up the website to which the code is linkzed. Easy!

How do I know when I can use Linkz?

Something with a Linkz code in it will typically have our logo somewhere, so that you know that there is an embedded link to a website present.  Or whatever you are looking at may simply say that there is an invisible code that you can scan to get something worthwhile. You can read any QR code and barcode with Linkz. Whether the barcode is connected to useful content depends on the brand owner, not on Linkz.

How do I use Linkz?

Open the Linkz app and hold your phone / tablet over what you want to scan, about six to eight inches (15cm to 20cm) away. Your camera lens will focus on the code (visible or invisible) and your phone will automatically find the right website and open it. Gradually move your phone closer if you don’t get a hit straight away.

I can’t get it work – what’s wrong?

The most common reasons why Linkz might not work is that your phone camera cannot get a clear view of the code. Make sure that there is no light reflecting off whatever you are trying to scan (particularly if it is glossy) or that it is not in heavy shadow or too dark. In the latter instance, the app offers you the option of turning on the camera flash if needed. For digital watermarks the whole image (or whatever it is that you are looking at) is covered in the code, but it is sufficient to see just a part of the image. You should also regularly check that you use the most up-to-date version of the app.
Another reason for difficulty with scanning can be low internet connection speed.

Does Linkz work on all phones?

You will need to have either an iPhone / iPad or a phone / tablet that uses the Android operating system.  Linkz does not work with Blackberry or Microsoft phones.

What do you know about me?

We take data protection and privacy very seriously. Collecting some data on how and when the Linkz app is used is both very useful to us at Linkz as well as to our customers, who would like to be able to assess the effectiveness of their marketing. At a basic level, we know what you have scanned, when and how long you looked at it but, unless you specifically give us permission to access this information, we do not know who or where you are. For more information please check out our Privacy Policy.

If I use Linkz, will I get lots of marketing messages?

Not from Linkz. Unless you have given your details on a linked website used by one of our customers, we don’t know your personal details so we can’t contact you. If you have shared personal details then Linkz still does not know them, but our customer does. They will have to let you know on that website how they will use your data.

If we have not been able to answer your question above, please contact us by emailing support [at] linkz-im [dot]com. We will get back to you as soon as possible.

Linkz UK

UK Map2

Linkz HQ

Tyrells End Farm
Milton Keynes, MK17 9DS
T: 07799 412132

Linkz USA

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Rods and Cones

501 Mission Street, Suite 9
Santa Cruz
California 95060
T: (831) 421 0131


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Picktre AB

Svampstigen 107
66 391 Hammarö
T: +46 727 065 331

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